The Gold Bull Market: What Is Driving the Surge?
Gold's 2025 rally was not a random spike -- it was the convergence of multiple structural and cyclical forces that seasoned market watchers had been flagging for years. Understanding these drivers is key to trading gold intelligently in 2026.
Ready to trade gold? WEEX is running ZERO FEES on Gold/Silver Futures until March 9, 2026. Sign up for WEEX and start trading gold with zero fees here
Central Bank Buying at Historic Levels
Central banks purchased 863 tonnes of gold in 2025, keeping annual demand at the upper end of forecasts and near historically elevated levels across a geographically diverse range of nations. Gold has now surpassed U.S. Treasuries as a share of central bank reserves for the first time since 1996 -- a structural rebalancing that analysts believe is far from over.
Emerging market central banks in China, India, and Turkey have been particularly aggressive buyers, steadily reducing their reliance on U.S. dollar-denominated assets and seeking an insurance policy against geopolitical turbulence and potential currency debasement.
Investor and ETF Demand Through the Roof
Global gold ETF holdings grew by 801 tonnes in 2025 -- the second strongest year on record. Combined with surging demand for physical bars and coins, which reached a 12-year high, total gold demand exceeded 5,000 tonnes for the very first time. At average prices of around $3,431/oz, this translates to an unprecedented $555 billion in annual value -- up 45% year-on-year according to the World Gold Council.
J.P. Morgan projects a further 250 tonnes of ETF inflows in 2026 and anticipates bar and coin demand to again top 1,200 tonnes. The structural bid for gold is not fading.
Macro Tailwinds: Tariffs, Dollar Weakness, and Rate Expectations
The macro environment in 2025 created near-perfect conditions for gold. U.S. tariff uncertainty rattled global equity markets throughout the year. The U.S. Dollar Index fell sharply, making gold cheaper for international buyers and boosting demand. Growing expectations of Federal Reserve rate cuts meanwhile reduced the opportunity cost of holding the non-yielding metal -- and historically, gold has risen an average of 6% in the 60 days following the start of a Fed easing cycle.
Geopolitical risk premia also surged across the board. In an increasingly polarised world, gold's appeal as an all-weather portfolio hedge looks set to remain structural rather than temporary.
Key Statistic: Gold set 53 new all-time highs during 2025. The average Q4 price was $4,135/oz -- up 55% year-on-year -- resulting in the highest annual average price on record at $3,431/oz. Gold reached its all-time high of $5,595 on January 29, 2026.
Where Is Gold Headed in 2026?
With gold already trading comfortably above $5,100, the question every trader is asking is how much higher it can go. Here is what the world's top financial institutions are forecasting:
| Institution | Target / Timeframe | Key Drivers Cited |
|---|---|---|
| J.P. Morgan | $5,000/oz -- Q4 2026 | Central bank demand, ETF inflows, currency debasement |
| Goldman Sachs | $4,900/oz -- Dec 2026 | Western ETF inflows, central bank purchases |
| Morgan Stanley | Continued gains into 2026 | Supply constraints, retail & institutional demand |
| UBS | $4,200/oz -- Mid 2026* | Fed easing, weaker USD, geopolitical risk |
| J.P. Morgan (LT) | $6,000/oz possibility -- 2027+ | Structural demand rebasing |
*Note: Many forecasts were published before gold's all-time high of $5,595 set on January 29, 2026, and may have since been revised upward.*
How to Trade Gold in 2026
Gold can be accessed through several routes, each with its own trade-offs:
| Method | Pros | Cons |
|---|---|---|
| Physical Gold | Tangible ownership, no counterparty risk | High premiums, storage costs, illiquid |
| Gold ETFs | Easy to buy via broker, regulated | Market hours only, no leverage available |
| Futures / Forex Brokers | Leverage, 24/5 trading, regulated products | Complex onboarding, high margin requirements |
| Crypto Exchange (e.g. WEEX) | 24/7 trading, low fees, high leverage, crypto-native | Platform risk, requires crypto knowledge, limited fiat options |
For traders already operating in the crypto ecosystem, spot or perpetual futures products on a platform like WEEX represent an increasingly popular route to gold exposure -- offering the ability to go long or short with high leverage, at competitive fees, 24 hours a day, 7 days a week.
Limited-Time Offer: WEEX is currently offering ZERO trading fees on all Gold and Silver Futures until March 9, 2026. No KYC required. Claim the zero-fee gold trading promotion here
WEEX Exchange Review: A New Home for Gold Traders
Founded in 2018 in Singapore and now headquartered in Dubai, WEEX is a centralized cryptocurrency exchange that has quietly grown into one of the world's most active derivatives trading venues. The platform now serves over 6.2 million users across 130+ countries, offering 1,700+ trading pairs, up to 400x leverage on futures, and a suite of features designed for both beginners and professional traders.
What makes WEEX particularly interesting right now for gold traders is timing: the platform listed the XAU/USDT spot trading pair on February 6, 2026, bringing direct gold-coin exposure to its growing user base.
WEEX At a Glance
| Feature | Details |
|---|---|
| Founded | 2018 (Singapore; now HQ Dubai) |
| Users | 6.2 million+ across 130+ countries |
| Trading Pairs | 1,700+ spot and futures pairs |
| Max Futures Leverage | Up to 400x |
| Spot Fees (Base) | 0.10% maker / 0.10% taker |
| Futures Fees (Base) | 0.02% maker / 0.08% taker |
| WXT Token Discount | Up to 70% off trading fees |
| Gold Products | XAU/USDT Spot, XAUT Spot, Gold/Silver Futures |
| Current Gold Promotion | Zero Fees on Gold/Silver Futures -- Feb 9 to Mar 9, 2026 |
| KYC | Optional for basic use (up to 10,000 USDT/day withdrawals) |
| Protection Fund | 1,000 BTC user protection fund |
| Security Rating | CertiK BBB rating; no major hacks since 2018 |
| Brand Ambassador | Michael Owen (announced July 2025) |
Gold on WEEX: What's Available
XAU/USDT Spot -- Launched February 6, 2026
WEEX listed the XAU/USDT spot trading pair on February 6, 2026 -- a significant and timely addition given gold's historic bull run. The listing allows traders to buy and hold the XAU token directly against USDT, gaining exposure to gold price movements within the crypto ecosystem without needing to interact with traditional brokerage accounts.
Tether Gold (XAUT) Spot
WEEX also lists Tether Gold (XAUT) on its spot market. Each XAUT token represents one troy ounce of physical gold held in a Swiss vault, combining the stability of gold with the flexibility of blockchain-based settlement.
Gold and Silver Futures -- Zero Fee Promotion
WEEX is currently running a Zero Fees on Gold/Silver Futures event from February 9 to March 9, 2026, during which both maker and taker fees on eligible commodity futures pairs are waived entirely. For active traders, this represents a meaningful cost saving.
Fee Structure -- Competitive and Transparent
WEEX's base fee structure is straightforward: spot trading costs 0.10% for both makers and takers. For futures trading, fees are more competitive at 0.02% for limit orders and 0.08% for market orders at the base level, falling to 0.01% and 0.04% respectively at the top VIP tier.
Traders holding WEEX's native WXT token unlock the most significant savings -- up to 70% off transaction fees. With WEEX having burned 40% of total WXT supply (4 billion tokens) in early 2025, the token has become increasingly deflationary.
Leverage and Futures Infrastructure
WEEX offers up to 400x leverage across a wide range of perpetual futures pairs. For commodity and gold futures specifically, traders should exercise considerable caution with high leverage. The platform offers both Isolated Margin mode and Cross Margin mode, allowing traders to choose between capital efficiency and risk isolation.
An Automatic Margin Call feature adds a useful safety net: when the mark price nears a position's liquidation threshold, the system automatically transfers available funds to maintain the margin ratio.
Platform Features Highlights
- Spot Pro -- Launched July 2025 with high-speed order processing, 3,000+ trading pairs, advanced order types, and full TradingView chart integration
- Copy Trading -- Automatically mirror the positions of experienced, verified traders
- Demo Trading -- Virtual funds in a realistic trading environment for testing strategies risk-free
- No-KYC Access -- Withdraw up to 10,000 USDT daily without mandatory identity checks
- US/Canada Accessibility -- Available in jurisdictions where many top exchanges are blocked
Security and Track Record
Since its launch in 2018, WEEX has maintained a clean security record with no major hacks or data breaches. The exchange holds a CertiK BBB security rating, employs cold storage for the majority of user funds, uses two-factor authentication, and publishes audited Proof of Reserves data.
A 1,000 BTC protection fund provides an additional safety net. In March 2025, the exchange paid out approximately $6 million to over 5,000 users affected by a short-lived technical issue, with the problem identified and resolved within 30 minutes.
Note: In March 2025, the Georgia Department of Banking and Finance issued WEEX a cease-and-desist letter related to Money Transmitter Licensing. Traders in the United States should check the latest regulatory position for their specific state.
WEEX Rating for Gold Traders
| Category | Score |
|---|---|
| Trading Fees & Promotions | 8.5/10 |
| Gold Product Range | 8/10 |
| Leverage Options | 9/10 |
| Platform & User Interface | 8.5/10 |
| Charting & Analysis Tools | 8.5/10 |
| Copy & Demo Trading Features | 9/10 |
| Security & Track Record | 8/10 |
| Accessibility (US/No-KYC) | 9/10 |
| Customer Support | 7/10 |
| OVERALL (Gold Trading) | 8.4/10 |
How to Start Trading Gold on WEEX
- Register at weex.com -- no mandatory KYC required for basic access
- Fund your account by depositing USDT or another supported cryptocurrency
- For XAU/USDT spot: navigate to the Spot section and search for XAU/USDT
- For XAUT spot: navigate to the Spot section and search for XAUT/USDT
- For commodity futures: navigate to Futures, search for your preferred gold pair, and select your leverage carefully
- Use the integrated TradingView charts to identify your entry. Set a Stop-Loss and Take-Profit order before confirming any position
- Consider holding WXT tokens to access fee discounts of up to 70%
The Bottom Line
Gold's bull market is not a fluke. It is the product of deep, structural shifts in how central banks allocate reserves, how institutional investors hedge portfolio risk, and how money flows globally in an era of persistent geopolitical and macroeconomic uncertainty. With J.P. Morgan targeting $5,000/oz for Q4 2026 and longer-term scenarios pointing toward $6,000, the metal has the fundamental support to sustain elevated prices for years ahead.
For traders looking to participate, WEEX has made a well-timed push into gold markets. The February 2026 XAU/USDT spot listing, combined with the active zero-fee promotion on gold and silver futures, gives the platform a strong immediate case for gold-focused traders. Add to that 400x leverage options, TradingView-powered charting, copy trading, a no-KYC policy, and rare US and Canada accessibility, and WEEX is a genuinely distinctive option in the crowded exchange landscape.
The caveats are real: the gold listing is very new and liquidity is still developing, fiat on/off-ramp options are limited, and the regulatory situation in certain US states warrants careful checking. Customer support also has room to improve. But for experienced crypto-native traders, WEEX offers a compelling and cost-effective way to trade one of 2026's most compelling asset stories.
Our Verdict: WEEX earns 8.4/10 for gold trading -- a timely and competitive choice for crypto-native traders seeking low-cost, high-leverage access to the gold market. The current zero-fee promotion on gold and silver futures makes February and March 2026 a particularly attractive window.
Risk Disclaimer: Trading gold, commodities, and leveraged derivatives carries substantial risk of loss. Past performance does not guarantee future results. Nothing in this article constitutes financial advice. Always trade with capital you can afford to lose.
Click here to sign up for WEEX and start trading gold with zero fees
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